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Craft Beer Times | Sloop Brewing Co. Partners with Jägermeister to Brew Das Jägermeister Beer

Sloop Brewing Co. Partners with Jägermeister to Brew Das Jägermeister Beer

Sloop Brewing Co. Partners with Jägermeister to Brew Das Jägermeister Beer

A Unique Collaboration: The Story of Das Jägermeister Beer


The world of craft beer is always pushing boundaries and experimenting with new flavor combinations. That’s why the recent collaboration between Sloop Brewing Co. and Jägermeister has been creating quite a buzz in the beer community. The two well-respected names have come together to create Das Jägermeister Beer, a unique concoction fusing the traditional German digestif with a classic American-style lager.

The Concept:

The concept for Das Jägermeister Beer came from Sloop Brewing Co.’s founder, Adam Watson. Watson is known for his inventive brews, with an emphasis on locally-sourced ingredients and creative flavor combinations. He approached the Jägermeister team with the idea of creating a beer that would bridge the gap between the classic German digestif and the American beer culture he knows so well.

The Brewing Process:

Creating Das Jägermeister Beer was no easy feat. The collaboration began with a series of taste tests and recipe experiments to find the perfect balance of flavors. The beer itself is a classic American-style lager, with a light and crisp body designed to complement the complex and herbal notes of Jägermeister’s signature blend of 56 botanicals.

To achieve this balance, the brewing process involved a slow and steady infusion of Jägermeister into the beer as it fermented. This careful process allowed the distinct flavors of both the beer and the digestif to develop and meld together, resulting in a unique and flavorful beer that truly represents the best of both worlds.

The Taste:

So, what does Das Jägermeister Beer taste like? According to early reviews, the beer has a surprisingly light and refreshing taste, with hints of citrus and herbal notes from the Jägermeister infusion. The beer finishes with a smooth and slightly sweet aftertaste that lingers on the palate, making it a perfect pairing for spicy or savory foods.

The Future:

Since its release in May 2021, Das Jägermeister Beer has been making waves in the beer community. Though it’s currently only available in limited quantities, there’s already talk of expanding the distribution and even creating new Jägermeister-infused beers in the future.

This unique collaboration between Sloop Brewing Co. and Jägermeister showcases the creativity and innovation of the craft beer world. Das Jägermeister Beer is a testament to the fact that there’s always room for experimentation and new flavor combinations, even in a world as old and storied as the beer industry.


Dustin is a writer about craft beer and a professional brewer in the city of Chicago. He has written for several magazines and has over a decade of experience in the beer industry. He is currently working on a book about the history of beer in Chicago.

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